Since 2004
Managing Partner
Previously Deputy Managing Director at Lowe Howard-Spink. Major campaigns for major clients including Reebok, Vauxhall, Stella Artois and Tesco which won over 70 gold creative awards, 5 IPA Effectiveness awards, 2 Marketing Society Grand Prix and Campaign magazine's Advertiser of the Year. He launched Stella Artois "Reassuringly Expensive" on TV, was the strategist behind Tesco "Every Little Helps" and ran the campaign for its first 6 years. In subsequent worldwide roles reporting to Sir Frank Lowe, he was Lowe Group strategy director, founding president of Lowe Digital and a co-founder of Interpublic sports marketing division Octagon. He began his career as a graduate trainee at AMV.